- When a baby is born, their skin is at its most delicate.
- That’s why we perfected our formulas over 125 years so they’re now even more gentle for all.
- JOHNSON’S Baby Soft Lotion is a clinically proven mildness formula with coconut oil that leaves your baby’s skin feeling soft and smooth after just 1 use.
- Infused with the classic baby fresh scent and hypoallergenic in nature, JOHNSON’S Baby Soft Lotion soothes and softens delicate baby skin while nourishing it for 24 hours.
- It is great for kids and adults too.
- JOHNSON’S baby care products. Trusted by moms for over 125 years!
About the brand:
- At JOHNSON’s we never stop raising the bar when it comes to what’s best for your baby, we’ve conducted 90% of all-industry-led research focused on understanding healthy baby skin.
- That’s why we listened to parents from around the world and reformulated our products, inside and out, to set a new standard for gentle.
- All in all, we listened to 26,000 consumer voices to help shape and refine our products, proposition, and packaging design.
- JOHNSON’S products are naturally-derived, free from parabens, sulphates, dyes & phthalates, PH balanced and hypoallergenic.
- The results reflect our fundamental mission: creating a world where every baby thrives.
- Our newly reformulated baby products don’t just cleanse and moisturize, they turn caring moments at every age and stage into opportunities to strengthen a baby’s bond with their parents.
- JOHNSON’s choose gentle!
How to use:
- Gently smooth over baby’s entire body to moisture.
- For external use only. Keep out of reach of children.
- Keep away from sunlight.
- Aqua, Glycerin, Isopropyl Palmitate, Glyceryl Stearate, Cetyl Alcohol, Cocos Nucifera (Coconut) Oil, Dimethicone, Ethylhexylglycerin, Palmitic Acid, Stearic Acid, Polysorbate 20, p-Anisic Acid, Titanium Dioxide, Magnesium Aluminium Silicate, Carbomer, Xanthan Gum, Sodium Hydroxide, Potassium Bitartate, Phenoxyethanol, Parfum